Brand DNA Score Card — ANTI-AI™ Framework
0 / 6 rated
01
Color Precision
— / 10

I know my brand's exact colors

0no idea
3rough idea
7named colors
10hex codes
Why it matters: AI interprets "warm beige" differently every session. Only hex codes produce the same color twice.
02
Material Definition
— / 10

I can describe how my brand surfaces interact with light

0never thought about it
4general material ("stone")
7specific material
10material + light behavior
Why it matters: Without material physics, AI defaults to plastic-looking surfaces every time.
03
Lighting Signature
Critical
— / 10

I can describe my brand's light direction, temperature, and character

0no idea
3vague ("warm")
6direction known ("from left")
10full spec (45°, 3000K, softbox)
Why it matters: No light spec = AI Glow and impossible shadows on every image. This is Tell 2 and Tell 7 combined.
04
Composition Rules
— / 10

I know where my product sits in frame and how much space surrounds it

0never thought about it
4"centered usually"
7position preference known
10rules documented
Why it matters: Without composition rules, AI defaults to centered symmetry — the most recognizable AI tell.
05
Mood Vocabulary
— / 10

I can describe my brand's emotional register in specific words

0"premium" or "luxury"
42–3 generic mood words
7specific vocabulary
10full mood set + forbidden moods
Why it matters: "Luxury" has 50 AI interpretations. "Quiet luxury, no visible logos, editorial stillness" has one.
06
Production Assets
— / 10

I have the files I need to start producing

0nothing ready
3product idea only
6product photo exists
10product photo + logo PNG + platform format decided
Why it matters: Without a product photo you can't use Omni Reference. Without a logo PNG you can't use Nano Banana. These are your two main production tools.
Total Score
0 / 60
Move all sliders to see your readiness level.
Your gaps — fix these in Lesson 2.2 before prompting